‘Un-learning’ and ‘Re-learning’ is the way ahead – Mr. S Yesudas, MD &Founder of Triggerbridge.
True Vertexing is to share the true vision and purpose of a brand with consumers for the brand to reach the Vertex, the highest point it can go to, with consumer empathy.
Purpose, curiosity, technology and multi-sensorial engagement are the interventions marketers must leverage. How? Let’s learn that from #PokemonGO!
There will be robust content strategies and not just mindless videos in the coming months, believes S Yesudas, MD & Co-Founder at Triggerbridge, the un-agency.